Innovation is a term that glances at the future. However, we cannot design the future if we first don’t know the past. I started my adventure at DEKA almost 20 years ago as a person in charge of production of electronic systems which we utilize in our lasers. Subsequently, I had the opportunity to broaden my knowledge on lasers and our products through my experience as a service technician, coming into contact with our clients, physicians and international distributors. At the same time, I collaborated with our research and development engineers, working on innovative systems and unique products. The strong desire to learn and to find out more about the use made of our systems in the world allowed me to land in the international sales department as an Area Manager. This opportunity has allowed me to further expand my knowledge from a technical, sales and medical perspectives. I have had the luck and privilege to work with extraordinary people who constantly aim at improving and have their eyes towards the future, each one of these people has, in his/her own way, enriched me with knowledge.

This is the past, the basis from which to look, today, at what we wish to do tomorrow. Together we have designed innovative and revolutionary systems, and we shall continue to do so. In the word innovation I see something that delivers benefits to our physician clients and to the patients, who are always at the center of our activities. Simple, effective and intuitive are the characteristics that we want for our products. Uniqueness is our distinguishing characteristic and the numerous international patents which have been awarded are the proof of this.

We have never stopped, not even during the most difficult periods over the past years, and today we are working on ideas and unique products which we will soon launch onto the market. Ours is innate ability.

Riccardo Stocchi

International AREA Manager

Director of Innovation